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Pixel Power presents virtualized automation and graphics for linear and non-linear services in Asia


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Rohde & Schwarz Booth 4T3-01, BroadcastAsia 2019, Suntec Singapore, 18 – 20 June: Pixel Power is showcasing its two newest, virtualizable software products, alongside its full range of creation and playout automation systems, ideal for premium services on linear, OTT and VoD. Following its acquisition by Rohde & Schwarz in November 2018, Pixel Power, which retains its individual identity, is co-exhibiting with its parent company on stand 4T3-01.

The two new software products, being seen in Asia for the first time, are CREATE, an application for building graphics templates, and StreamMaster PRODUCE, which fulfils and delivers graphics in real time, supporting multiple channels and multiple operators.

These new products add to the solution set which is based on two technology platforms from Pixel Power: StreamMaster Media Processing and Gallium Workflow Orchestration. These platforms are constructed using a flexible function-block architecture, allowing solutions to be compiled which precisely meet the needs of each individual user, while providing the optimum use of processing power for maximum efficiency.

The architecture is completely virtualizable and can be implemented in dedicated appliances in the machine room, in a corporate data centre or in the cloud. This allows rich systems right up to full premium channel playout in the cloud to be created, that precisely suit the needs of the user. It also means that they can be easily reconfigured should those needs change, for instance to add 4k or HDR Ultra HD.

“Consumers today expect to be able to see their favourite channels on air and online, in seamless quality,” said James Gilbert, CEO of Pixel Power. “That means media companies have to turn content around very quickly from linear playout to catch-up and video on demand services, adding the appropriate branding and messaging as they do so.

“The only way to do this is with a singular approach that takes the building blocks of the channels and constructs each output perfectly,” Gilbert explained. “Our virtualizable platform is the simplest route to achieve this at any scale, allowing them to define their own workflows and deliverables, and modify and update those definitions at any time.”

Pixel Power draws on a 30 year track record of broadcast specialization, delivering playout automation and graphics excellence to broadcast and media companies wordwide. Today’s Pixel Power systems draw on modules from the two core platforms, StreamMaster and Gallium, to create solutions that are not only tailored to requirements, but available with new pricing models to suit the user’s preferences for capital or operational expenditure, such as pay-as-you-use or pay-per-feature.

Gallium PLAYOUT er en integreret, sofistikeret og skalerbar platform til planlægning, asset management og playout automation. I forbindelse med StreamMaster LEVERER, den integrerede afspilningsmotor til lineære og OTT-kanaler, giver den en sammenhængende, skalerbar og uendeligt fleksibel løsning til indholdslevering. Platformen kan implementeres i maskinrummet, i datacenteret eller i skyen - eller i en hybrid af alle tre. Dette opnås ved brug af identiske software virtuelle maskiner, så operatøren og forbrugeren ser ingen forskel i kvalitet, ydeevne eller funktionalitet.

De samme kerneplatforme kan levere anden rig funktionalitet, herunder den nye StreamMaster PRODUCE, multi-channel, multi-operator virtualizable grafisk oprettelse og afspilning løsning, og StreamMaster BRAND, en software-defineret branding og grafisk afspilningsmotor til 24 / 7 transmission. StreamMaster LEVERER is a software-defined integrated playout engine for 24/7 linear/OTT TV using dedicated COTS servers, or virtualized in a data centre or public cloud. It offers real-time master control of live feeds, real-time graphics and DVE over SDI and/or IP streams. Gallium PLAYOUT multi-channel automation is an integrated, sophisticated, scalable scheduling, asset management and automation system that provides the intelligence for complete channel playout, channel-in-a-box or enterprise-standard automated transmission. Gallium FACTORY er en filbaseret indholdsforpakningsløsning, der automatisk genererer sofistikerede klip, promos eller trailere ved brug af intelligente grafikskabeloner, hvilket eliminerer unrewarding og uproduktivt manuelt arbejde.

“Solving the technical challenges our customers face in the software defined world is one of the most interesting and most exciting things we do at Pixel Power,” concluded James Gilbert. “What is really important is doing so in a way which is operationally convenient and commercially affordable. By providing feature-rich, sophisticated technology purely in software, running on COTS hardware and which is virtualizable, Pixel Power delivers solid, proven solutions.”
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Om os Pixel Power, en Rohde & Schwarz Selskab

Pixel Power udvikler software-definerede, virtualiserbare løsninger til broadcast-afspilning, automatisering, masterstyring, grafik og branding, der anvendes i lineære tv-kanaler, OTT og VOD. Vores prisbelønnede branding- og kampagnesystemer, grafikaktiverede master-kontrolomskiftere og sofistikerede switchable grafikproduktionssystemer tillader producenter at levere dynamisk live og forudindspillet indhold til enhver SD, HD, 4k, mobil, online eller interaktivt program.

Pixel Power har 30 års erfaring med teknisk kompetence og dedikation til kundesupport, der har gjort det til branchens første valg inden for grafik, branding og playout. Med mere end 2500-installationer verden over, omfatter kunder, herunder markedsledende tv-stationer som BBC, Ericsson, ITV, SWR, WDR, TV2 Norge, Danmarks Radio, TV5 Monde, CBC, Disney, Discovery, ESPN, ViaSat og Sky.

Nyligt erhvervet af Rohde & Schwarz GmbH, Pixel Power Virksomhedens hovedkvarter ligger i Cambridge UK med regionale kontorer i Grass Valley California og Dubai UAE.

Pixel Power kan kontaktes online på www.pixelpower.com.

Pixel Power Kontaktpersoner:
Navn: Ciaran Doran
Titel: Exec VP
E-mail: [Email protected]
Tel: + 44 7775 581301

PR Kontaktperson:
Navn: Jennie Marwick-Evans
Virksomhed: Manor Marketing
E-mail: [Email protected]
Tel: + 44 7748 636171


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